ITSM Meetup Benelux

How do you cope with the transition from ITSM to ESM? What does the future of ITSM hold? Which skills and tools will be required to keep up with the changes happening? How can you leverage the current crisis and benefit from it? How can you turn this into business opportunities and boost employee engagement? These are just a few questions we will look into and explore. during the ITSM Meetup Benelux on Friday 10 December.

Read More »

Top 5 Questions (and Answers) About GRC Technology

According to Google Trends, searches for “business continuity planning” skyrocketed on March 12, around the same time the US declared a national emergency in response to the coronavirus outbreak. The pandemic forced this oft-overlooked back-office function into the spotlight, bringing along with it economic turmoil.

Read More »

How to Drive Customer Engagement

Here are some great statistics, compiled by SMC Consulting, on the state of customer engagement today.

The best ways to engage consumers are:
Surprise offers or gifts for being a customer (61%)
More convenient shopping process (50%)
Solving a problem or question (45%)
Recommending products based on needs (27%)
Keeping customers up to date on the latest news and products (23%)
Welcoming customers when they visit (20%)
Engaging customers on social media (9%)

Read More »

When It Comes to Cybersecurity, the Small and Medium Business Community Needs to Do Better

One third of small and medium businesses (SMBs) use free, consumer-grade cybersecurity tools, one fifth maintain no endpoint security, and 43 percent have no cybersecurity defence plans, placing their business-critical assets at risk.

This is a critical oversight. The economic fallout from COVID-19 is a stark reminder that SMBs make up the vast majority of the nation’s businesses at the local level. Small businesses comprise 99.9 percent of all businesses and employ nearly half of all workers.

Read More »

Customer Engagement: Why Social Media is the Best Option Right Now

Customer engagement has never been more important than it is right now. With so many stores having to temporarily close their doors, marketing efforts have had to move exclusively online.
Gone are the strategies focusing on traditional and print marketing—people aren’t going out enough to see them.
Social media has been a core content marketing platform for most businesses, regardless of their size. And in the current environment, these channels are becoming even more necessary.
From increasing website visits to building customer loyalty, social media offers a number of advantages when most marketing avenues are closed to businesses.
We share a few reasons why social media is the best customer engagement option for companies right now.

Read More »